What we do
We put people at the heart of the process when designing services.
Learn more about how we work with your customers, clients and teams to make things better.
Understand what your users need
At the heart of our expertise is the ability to uncover the 'why'.
From discovering more about the problem to be solved to evaluating how something new continues to meet the needs of people, we are experienced using a wide range of qualitative and quantitative research methods.
From semi structured interviews to usability testing; observational surveys to surveys - we select the right method to get under the skin of people’s experience.
Our commitment to safe, ethical research ensures that we engage with all types of users with the care and respect they deserve.
Our user research doesn’t stop at identifying problems; it focuses on creating opportunities.
We will work together with your team, building trust from the outset to accurately tell the story of your users to help us prioritise ways that we can make things better for people.
Get the most value of your user research
A strong research strategy fosters a shared understanding of your users across your organisation, ensuring that everyone is aligned and you gain the maximum value from your research efforts.
We can design a tailored research strategy that clearly communicates the value of research to your organisation, backed by a set of guiding principles, standards, and best practices.
This includes:
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Defining goals, processes, and procedures to ensure safe, ethical, and reliable user research
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Establishing decision frameworks to guide user research efforts
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Implementing and measuring processes that support research teams (ResearchOps)
Unlock the potential of your user researchers
A skilled user research team helps you to meet the needs of your users, create more efficient processes and increase your return of investment.
We train and coach new or experienced teams looking to expand their skills or embed research practice within their organisation for real change.
Some of the topics we cover include:
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Research planning, consent and ethics
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Selecting the right research methodology
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Analysis and synthesis
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Delivering actionable user insights
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Using GOV.UK Service Manual to shape user research activity that meets the Government Service Standard (for public sector clients).
Think we can help? Let's have a chat.